Who is Giovanni Guidone
Giovanni Guidone is co-creative director and young designer of the men's clothing brand ONE-GUIDE, which he founded with his brother in their bedroom. A style born in the street, simple and urban, easy and versatile to wear, which they have made "high fashion" thanks to the use of high-end and quality fabrics.
Giovanni and his brother Raffaele have the desire to give
their own personal idea of clothing and the streetwear world.
Through their voice and their aesthetics, they want to
express their personal truth, demonstrating how clothes and sneakers are not
just clothing. Behind a simple garment, there is a message, “Life is
beautiful”. The brand now sells all over the world.