You Can't Be a Freight Broker without Sales Training
There are tons of websites out there that can teach you the technical aspects of being a freight broker , but none of them provide any useful information on sales training and how to effectively acquire clients for your freight brokering business. In this article, I’ll explain why sales training is crucial to your success as a freight broker, plus give you some practical tips on where to find it. Anyone can become a freight broker, they say. No experience necessary! All you need is money and an internet connection. This is total hogwash. Becoming a freight agent requires a great deal of time, effort, patience and training—including sales training if you plan on selling shipping services to clients. If you truly want to be successful as a freight broker, then read more here about how to get started in shipping… The term freight broker is so loosely used today that anyone can call themselves a freight broker. In many cases, they are just transportation consultants who have no idea how t...