Helpful Tips for Increasing User Traffic on your Eventapp
The
quantity of downloads directly correlates to how well an eventapp
performs. If most people use your event app, you'll open up additional channels
of participation. However, the most successful events have an adoption rate of
87.4 percent, compared to the average of 48.5 percent.
The
extent to which your mobile app is used depends on a number of things,
including the type of events you host, the quality of your app, and others.
We've included five suggestions for promoting the use of your event app below.
Tip no 1: Simple accessibility is
step one
To
get started, you need an app store optimization plan that makes it simple for
people to discover and install your app. It's also important that setting up
timetables and other event-specific procedures goes off without a hitch.
Coordinate
with the event to ensure that guests' schedules and information are consistent.
The need for people to register twice or receive duplicate information can be
mitigated by syncing existing event logins with the app.
Tip no 2: Introduce yourself
Attendees
at eventpedia events and conferences face a number of potential
sources of distraction. Your user probably won't have time to sit down and
examine your software because of everyday commitments like commutes and jobs.
User acquisition can be greatly aided by providing a brief introduction or demo
of your app at the outset of an event.
Well,
users are more likely to utilize your app early if they have spent time with it
before the event begins. It's also a great method to encourage people who
haven't already downloaded your app to do so before the event begins.
Tip no 3: Third, make it safe
It
is crucial to ensure the safety of your users' information and the event itself
when developing an app for an event. It's possible to make your event app
accessible to everybody (no profiles or logins required). But this may restrict
access to essential features like networking, customization, and push
notifications.
Sixty-four
percent of the most popular event apps require a password to access. In this
way, you can restrict what the general public can see and do. You may guarantee
that you still get useful data for post-event optimization by providing your
own terms & conditions and privacy policy.
Tip no 4: Inspire participation
Maintaining
your audience's interest in your app during the whole show is crucial. This can
be difficult. But using additional polls and encouraging attendees to
participate in questions throughout sessions will help keep people interested
in your product and its benefits over the competition.
In
a recent survey, 39% of participants mentioned user engagement as a major
factor in determining the event's return on investment. Enhance user
participation by incorporating your app deeply into the function.
Tip no 5: Give people a reason to utilize
your product
Providing
discounts or rewards to people who sign up for your app is a terrific approach
to boost its user base. Incentives for early sign-up and in-app loyalty programmes
for repeat users can help achieve this goal.
Promoting
your event tech software by highlighting its general usefulness is a
great approach. You can provide incentives like event goodie bags or expedited
entry to conferences is another approach to increase downloads and engagement.
This is a fantastic opportunity to put your app's gamification elements to work.